Can I Get Startup Investment from Not-So-Rich People?

Can I Get Startup Investment from Not-So-Rich People?

I have been told a number of times by potential clients, "I have my investors in place." My heart drops when I hear this, because it often means that a resourceful creative (and usually young) entrepreneur has gone about fundraising improperly. The minute founders of a company seek outside investment (which is NOT the same as donation-based crowdfunding such as Kickstarter or Indiegogo), those founders are dealing with the exchange of "securities," and must conform to certain rules, or face potentially painful penalties.

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